product innovation strategy

См. также в других словарях:

• product innovation charter — PIC A statement formalizing a company s new product strategy and giving management s rationale behind the search for innovation opportunities, the product, market, and technology upon which to focus, as well as the goals and objectives to be… …   Big dictionary of business and management

• Product service system — A product service system (PSS), also known as a function oriented business model, is a business model, developed in academia, that is aimed at providing sustainability of both consumption and production. [cite journal|journal=Journal of Cleaner… …   Wikipedia

• Product lifecycle management — (PLM) is the process of managing the entire lifecycle of a product from its conception, through design and manufacture, to service and disposal. [cite web title = About PLM publisher = CIMdata url = http://www.cimdata.com/PLM/aboutPLM.html ] PLM… …   Wikipedia

• Product naming — is the discipline of deciding what a product will be called, and is very similar in concept and approach to the process of deciding on a name for a company or organization. Product naming is considered a critical part of the branding process,… …   Wikipedia

• Innovation marketing — or Marketing of Innovations offers an interdisciplinary framework to come from idea to a successfully commercialization developing a new product, service, process flow or market. It contains important steps and tools which helps innovation rates… …   Wikipedia

• Strategy+Business — Infobox Newspaper name = Strategy+Business caption = Q1 2008 / Issue 50 cover of Strategy+Business type = Quarterly Business Periodical format = Magazine owners = Booz Company publisher = Booz Company foundation = 1995 editor = chiefeditor =… …   Wikipedia

• Innovation — For other uses, see Innovation (disambiguation). History of technology By technological eras Neolithic Revolution Renaissance technology …   Wikipedia

• Strategy map — In the realm of business, the concept of strategy maps was introduced in the U.S. by Robert S. Kaplan and David P. Norton. The standard reference is their book Strategy focused Organization .Citation last = Kaplan first = Robert S. author link =… …   Wikipedia

• Strategy dynamics — The word ‘dynamics’ appears frequently in discussions and writing about strategy, and is used in two distinct, though equally important senses.The dynamics of strategy and performance concerns the ‘content’ of strategy – initiatives, choices,… …   Wikipedia

• New product development — In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product to market. A product is a set of benefits offered for exchange and can be tangible (that is, something physical …   Wikipedia

• Marketing strategies for product software — assist software firms to determine the type of market analysis that is needed for decision making. Two general strategies that are well known in the marketing discipline are: marketing mix; and relationship marketing. Marketing mix is the typical …   Wikipedia